TheNextWeb.com expands with Chief Monetization Officer

Jorg Ruis, previously BookIt joins The Next Web team


Samenvatting
The Next Web today announced that Jorg Ruis, 30, has been named Chief Monetization Officer (CMO).

Ruis will be responsible for increasing traffic and search engine optimization for TheNextWeb.com and all other web and mobile properties of The Next Web Holding BV. As a departing Manager Marketing at Bookit - in The Netherlands known for the very successful travel websites Weekendjeweg.nl en BungalowS.nl - he will bring 7,5 years of online marketing experience to The Next Web.

"This fits in our strategy for The Next Web", says Boris Veldhuijzen van Zanten, co-founder of The Next Web. “If you have the ambition to be the CNN of the technology world then it's obviously important to have the right people on board. Jorg is a natural fit within this team and his background and enthusiasm will help us shape The Next Web brand globally and continue our growth.

“Boris, Patrick and Arjen have built The Next Web Conference into one of the best internet conferences in Europe. After that The Next Web blog followed which grew into an influential worldwide network of blogs in 2.5 years on 'all things internet'" says Jorg. "That's impressive and I am thrilled about the idea to work alongside them on its next phase of growth."

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